Who We Are
What started as a conversation on a podcast has blossomed into a new business strategy - seeing your business as a beautiful combination of many seasons. At SWP, we help you strengthen operations, build scalable projects and organizational structures, and drive measurable growth. Our goal is to prepare you to get more out of every season of your business and be more aware of the lessons in real-time.
Meet the Founder
Katie Carter
Katie is the Host of the Seasons with Purpose Podcast and Purpose Strategist at SWP. Her passion is helping leaders and teams find clarity, confidence, and purpose in all seasons of their life and business.
After more than 20 years in corporate marketing leading business development, global project management and organizational design, Katie has helped senior executives and cross-functional teams across the globe strengthen operations, build scalable projects and organizational structures, and drive measurable growth. She has led global business development, HR and Finance initiatives, transformed ways of working, managed high-impact projects and events, and built structures that enabled various types of growth.
Known as being both a strategist and a doer simultaneously, Katie thrives at the intersection of people, purpose, process, and technology. She truly loves helping leaders during seasons of change and her work at SWP creates space for them pause, reflect, and intentionally prepare for what comes next.
Katie is the Virginia co-chair of Chasing Zero, a nonprofit aimed at getting the number of mental health deaths among veterans to zero, a government/veteran wife and mom of two teenage girls. She lives with her family in Purcellville, VA and loves Saturday mornings, fresh-picked flowers and sunsets.